GAME DESIGN - TXTO TRACKING
In 2006, while working for a graphic design studio in Réunion island, I was commissioned to create an interactive game for a major phone company. At this time, we only had simple cell phones (the first iphone was released in 2007), therefore, our ability to interact was limited to text message and pictures.
I came up with a simple concept: be the first to find the secret character by answering a total of 14 riddles sent to the participants via SMS. Once a riddle was answered, a new one was sent. If a player could not answer the riddle, he could receive help by sending a text to the operator (up to 3 times per riddle.) Each correct answer was worth 100 points (minus 20/30/45 points for each help). Players with the most points after answering the 14 riddles won the game. Special prizes were distributed to the top 65 players.